Technology for Coaches

Choosing the right colors to inspire your visitors to action

Choosing the right colors to inspire your visitors to action

People usually consider the colors first when it comes to web design. While this is important, we have to take a few steps back to understand how to get it right the first time.
As a mission-driven entrepreneur, it’s even more important to consider your visitor because you want to inspire them to action.
In part 1 of this 3-part series, we’ll look into the psychology of colors as it pertains to your mission-driven website.

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Google Analytics: 3 basic ways to measure audience engagement

Google Analytics: 3 basic ways to measure audience engagement

If you have a website, it’s imperative that you measure its performance. You’ve spent the time and money to set it up, and you think it’s pretty good, but if you are not regularly checking your analytics, you may be missing out on some key areas for improvement.

I can build very detailed custom Google Analytics reports for you, but it’s helpful to have the knowledge to be able to interpret the results at a very high level. Here’s my way of sharing my knowledge with you.

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Security Alert: Is your admin username putting your site at risk?

Security Alert: Is your admin username putting your site at risk?

If you are using the default ‘admin’ username, the world knows your name. And many hackers know it as well. The only thing left is to figure out is your password through a brute force attack – and voila! – you and your hacker buddy are more acquainted! You now share your WordPress website and now they can install all sorts of cool malware or take your site down. Fortunately, it’s easy to change.

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Mobile-friendly design is not optional.

Mobile-friendly design is not optional.

About 60% of all internet traffic is from a mobile device. You want to make the best impression where your target audience will find you, and that will likely be using a smartphone. Responsive design is not optional, it’s required.

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WordPress plugin shopping 101: 5 Things to look for

WordPress plugin shopping 101: 5 Things to look for

In my previous post, 5 things you need to know about WordPress plugins, I’ve reviewed five areas of caution before installing random plugins.
However, I would like to review some tips for choosing good plugins. I don’t want to discourage the use of plugins, I just want you to install the right ones – safely.

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5 things you need to know about WordPress plugins (Before you install)

5 things you need to know about WordPress plugins (Before you install)

One of the great things about WordPress is the ability to extend its functionality plugins. There is almost a plug-in for anything that you are looking for. Most of the time, these plugins are available for free as well.
However, before you start installing plugins, here are 5 things that you need to be aware of.

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Kimberly Inez Mays

Kimberly Inez Mays

Founder

I’m Kim and I help ambitious coaches and speakers elevate their online presence so that they can attract their ideal clients for more leads & sales!

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