Discover what can a sitemap do for your business website

The most important part of a website is the design, right?

Nope! If it doesn’t convert, it’s a brochure. A pretty expensive brochure. You must plan the customer’s journey from the landing page to your contact page.

A sitemap is a visual representation of your website that outlines the page structure with a focus on conversion.

In this quick video, I walk through a sitemap I’ve created and show you how you can use one for your business.

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The 7 business systems your consulting business can’t thrive without

Having the right business systems in place can mean the difference between efficiency and overwhelm. Unfortunately, technophobic entrepreneurs shy away from certain systems because they either don’t know how to use them or know which systems are needed at all.

Fortunately, this post demystifies business systems for even the technically challenged among us. It’s time to let technology and applications automate all of the grunt work that we do on a daily basis, so we can get back to working within our zones of genius – and grow our businesses!

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There’s no excuse not to secure your website

Green padlocks are all the rage these days! Every website needs to be secured. Is yours? It should start with https:// and not just http://. Unless you have a secured website, the information sent to your website can be read by any system in transit between your visitor and you. Secure websites encrypt this information so that it cannot be interpreted by anyone other than the person to whom it was intended.

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What is website planning and why it is so important?

The main reason why I do what I do is to deliver good service and create a profitable website for your business. But it doesn’t happen overnight. It doesn’t even happen in a week. I care about your business and your website is not just about your design. It’s about your brand and communicating the value that you give to your clients. As each mission-driven entrepreneur is different, so too are your business goals.

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Choosing the right colors to inspire your visitors to action

People usually consider the colors first when it comes to web design. While this is important, we have to take a few steps back to understand how to get it right the first time.
As a mission-driven entrepreneur, it’s even more important to consider your visitor because you want to inspire them to action.
In part 1 of this 3-part series, we’ll look into the psychology of colors as it pertains to your mission-driven website.

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VIDEO: How to choose an available domain name? Let me show you a faster, better way!

Finding an available domain name shouldn’t take more than a few minutes. Would you like to know how I do it?
Here’s a snippet from my ‘Launch Your Website in 7 Days’ webinar. Also, if you are interested in how I can kick off your business website, book a strategy call with me. I’d love to discuss how I can make your current website even better!

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Google Analytics: 3 basic ways to measure audience engagement

If you have a website, it’s imperative that you measure its performance. You’ve spent the time and money to set it up, and you think it’s pretty good, but if you are not regularly checking your analytics, you may be missing out on some key areas for improvement.

I can build very detailed custom Google Analytics reports for you, but it’s helpful to have the knowledge to be able to interpret the results at a very high level. Here’s my way of sharing my knowledge with you.

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Security Alert: Is your admin username putting your site at risk?

If you are using the default ‘admin’ username, the world knows your name. And many hackers know it as well. The only thing left is to figure out is your password through a brute force attack – and voila! – you and your hacker buddy are more acquainted! You now share your WordPress website and now they can install all sorts of cool malware or take your site down. Fortunately, it’s easy to change.

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Are you ready to confidently create a website that attracts your dream clients?

The Shine Online Workbook guides you through essential content and website planning exercises, so you can create a website that works for your business as a powerful lead-generation machine!

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Are you wasting time looking for the right business systems?

Use what I use! Save your time, save money, and finally get back to running the business you love!

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