Blog for all things Marketing, Branding and Web Design

There’s no excuse not to secure your website

Green padlocks are all the rage these days! Every website needs to be secured. Is yours? It should start with https:// and not just http://. Unless you have a secured website, the information sent to your website can be read by any system in transit between your visitor and you. Secure websites encrypt this information so that it cannot be interpreted by anyone other than the person to whom it was intended.

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What is website planning and why it is so important?

The main reason why I do what I do is to deliver good service and create a profitable website for your business. But it doesn’t happen overnight. It doesn’t even happen in a week. I care about your business and your website is not just about your design. It’s about your brand and communicating the value that you give to your clients. As each mission-driven entrepreneur is different, so too are your business goals.

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Choosing the right colors to inspire your visitors to action

People usually consider the colors first when it comes to web design. While this is important, we have to take a few steps back to understand how to get it right the first time.
As a mission-driven entrepreneur, it’s even more important to consider your visitor because you want to inspire them to action.
In part 1 of this 3-part series, we’ll look into the psychology of colors as it pertains to your mission-driven website.

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Keep Going, Keep Pedaling

“Keep going, keep pedaling. You’ll ride farther than you expected to go.”

I’m sore, dirty, and tired. But I’m super happy after riding my bike for about 4 hours. I expected a scenic, smooth path but ended up trudging up hills, through mud, and over rocks. But I made it!

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This may be the last post you read on productivity.

I make a bold claim that I can change the way you increase your productivity. I can say that because I’m not a time-management guru or know-it-all. In fact, I haven’t yet mastered the art of productivity myself. I’m still working through it.

I can say that I can change the way you work on your business because I am doing it now, getting better at it, and seeing the results of my efforts. As a bonus, I feel overwhelmingly less … overwhelmed.

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VIDEO: How to choose an available domain name? Let me show you a faster, better way!

Finding an available domain name shouldn’t take more than a few minutes. Would you like to know how I do it?
Here’s a snippet from my ‘Launch Your Website in 7 Days’ webinar. Also, if you are interested in how I can kick off your business website, book a strategy call with me. I’d love to discuss how I can make your current website even better!

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Google Analytics: 3 basic ways to measure audience engagement

If you have a website, it’s imperative that you measure its performance. You’ve spent the time and money to set it up, and you think it’s pretty good, but if you are not regularly checking your analytics, you may be missing out on some key areas for improvement.

I can build very detailed custom Google Analytics reports for you, but it’s helpful to have the knowledge to be able to interpret the results at a very high level. Here’s my way of sharing my knowledge with you.

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Security Alert: Is your admin username putting your site at risk?

If you are using the default ‘admin’ username, the world knows your name. And many hackers know it as well. The only thing left is to figure out is your password through a brute force attack – and voila! – you and your hacker buddy are more acquainted! You now share your WordPress website and now they can install all sorts of cool malware or take your site down. Fortunately, it’s easy to change.

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Are you ready to confidently create a website that attracts your dream clients?


The Shine Online Workbook guides you through essential content and website planning exercises, so you can create a website that works for your business as a powerful lead-generation machine!

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