Entrepreneur Life

Video: 3 Ways to Shine Online

“Shine Online” – What does that even mean?

It means putting yourself in the best position online to attract your ideal clients. It means boldly and confidentially stepping out to show the world exactly who you are and why you are here – without apology.

In this short video, I talk about 3 ways that you can shine online to get the profitable online business that you want.

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5 brand-killing mistakes that make you look cheap

Running a business takes a lot of work and there is so much to constantly do. Unfortunately, I see entrepreneurs repeatedly making the same mistakes that weaken their online presence and make them look, well … cheap.

And a cheap image does not attract high-value clients. (or many clients at all)

It doesn’t have to be this way. You can easily uplevel your professional image with just a few tweaks.

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Impostor syndrome: 3 ways to identify and defeat it

Ever feel like no matter what you do, it isn’t enough? Do you often feel unfulfilled with even seemingly significant accomplishments? Do you downplay praise and compliments? You might be suffering from impostor syndrome.

There are many definitions of impostor syndrome, but here is mine:

Impostor syndrome is the insidious condition that prevents us from enjoying nice things by causing us to feel unworthy of receiving them – even if we worked hard for them. It is a dumb fear of being exposed as a fraud because we are not comfortable with our own genius.

Impostor syndrome is not merely a fear of failure – it’s worse than that. It’s the discomfort and eventual numbness to success. But it doesn’t have to be this way. In the video below, I describe 3 ways in which you can identify and overcome impostor syndrome.

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Let your niche find you

If you have a coaching or consulting business, it’s crucial that you have a niche. Yeah, I know, you’ve heard this advice thousands of times from business coaches and other ‘gurus’. So why am I telling you this now? Well, if you’re like 90% of entrepreneurs I’ve worked with, the process of finding a niche is so freaking stressful that it almost makes you not want to be in business at all. I mean, you have to get it just right, right? Let me give you some unconventional advice.

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Keep Going, Keep Pedaling

“Keep going, keep pedaling. You’ll ride farther than you expected to go.”

I’m sore, dirty, and tired. But I’m super happy after riding my bike for about 4 hours. I expected a scenic, smooth path but ended up trudging up hills, through mud, and over rocks. But I made it!

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This may be the last post you read on productivity.

I make a bold claim that I can change the way you increase your productivity. I can say that because I’m not a time-management guru or know-it-all. In fact, I haven’t yet mastered the art of productivity myself. I’m still working through it.

I can say that I can change the way you work on your business because I am doing it now, getting better at it, and seeing the results of my efforts. As a bonus, I feel overwhelmingly less … overwhelmed.

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Selfie Fails (It’s OKAY to be imperfect)

During my vacation in Mexico, I was pleased to receive so many ‘likes’ on a selfie that I had posted. I recently purchased a selfie stick and I’m still getting used to it. I’m glad it worked out … for the photos I’ve shared thus far.

However, what we see online is usually someone’s best. They are going to cherrypick the images that they want to you see. With me, you get to see it all. 😛

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Are you ready to confidently create a website that attracts your dream clients?


The Shine Online Workbook guides you through essential content and website planning exercises, so you can create a website that works for your business as a powerful lead-generation machine!

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