By now, you should know that your website is one of your most important sales tools. However, does it really sell? Or is it something that you just have for your business because you're supposed to. If your website is not leading...
What if you are open for business but no one shows up? I recently had several conversations with coaches who are dealing with this same issue. The downside of having an online business is that the internet is your competition. Just because you build it doesn’t mean...
If you have a coaching or consulting business, it’s crucial that you have a niche. Yeah, I know, you’ve heard this advice thousands of times from business coaches and other ‘gurus’. So why am I telling you this now? Well, if you’re like 90% of entrepreneurs I’ve worked with, the process of finding a niche is so freaking stressful that it almost makes you not want to be in business at all. I mean, you have to get it just right, right? Let me give you some unconventional advice.
The main reason why I do what I do is to deliver good service and create a profitable website for your business. But it doesn’t happen overnight. It doesn’t even happen in a week. I care about your business and your website is not just about your design. It’s about your brand and communicating the value that you give to your clients. As each mission-driven entrepreneur is different, so too are your business goals.
Every coach needs an online presence. It’s the culmination of all the places that your business appears, is mentioned, or is searched online. In this blog post, I’ll show you how you can improve and elevate yours.
Everyone loves a good 'About Me' page. But no one loves it more than the website owner herself. Why? It is usually the easiest thing to write. Creating sales copy can be so daunting that writing an 'About Me' page is a nice reprieve. Yet, it's the page where many...
Imagine that you cannot get your website back! Your web designer can hold your website (and your business) hostage. It’s an all too familiar problem that I often hear about. You can’t edit or improve your website and your business is stuck in limbo.
Every coaching business has a website. So you need to have one, right? Yes, while this is true, what some of my coaching and consulting clients fail to realize is that having a website is not a one-and-done deal. It's a living marketing tool and the online home for...
It means putting yourself in the best position online to attract your ideal clients. It means boldly and confidentially stepping out to show the world exactly who you are and why you are here – without apology.
In this short video, I talk about 3 ways that you can shine online to get the profitable online business that you want.
In this video, I get to interview my graphic design partner, Kevin, about his process for designing logos for small businesses and entrepreneurs – and why it’s so important to understand the business’s goals BEFORE any design work is implemented.
Having the right business systems in place can mean the difference between efficiency and overwhelm. Unfortunately, technophobic entrepreneurs shy away from certain systems because they either don’t know how to use them or know which systems are needed at all.
Fortunately, this post demystifies business systems for even the technically challenged among us. It’s time to let technology and applications automate all of the grunt work that we do on a daily basis, so we can get back to working within our zones of genius – and grow our businesses!
Running a business takes a lot of work and there is so much to constantly do. Unfortunately, I see entrepreneurs repeatedly making the same mistakes that weaken their online presence and make them look, well … cheap.
And a cheap image does not attract high-value clients. (or many clients at all)
It doesn’t have to be this way. You can easily uplevel your professional image with just a few tweaks.
I’d like to take an opportunity to introduce myself. My name is Kevin, Foolishly Creative’s new (and very handsome) graphics designer. I have over 10 years of graphical and print design, ranging from flyers, books, posters, banners, shirts …and of course …. logo designs!
I’ve seen hundreds probably thousands of logos and applied them to almost everything that can be used as print material. I’ve also designed quite a few and one of the first things that I always ask a new client is: What is your brand and who are the clients you want to reach?
... a recipe for success. (ok, that was corny, but you get the idea) Let's face it, You work SO freakin' hard on your business. But figuring out what the heck to put on your website isn't easy. Trust me, I've been there, When I talk to clients, I tell them that their...
So at what point do you decide to build your website? Do you need to be in business first? Or do you need the website to open/grow your business? The answer is not always so straightforward. It really depends. Every business is different.
Ever feel like no matter what you do, it isn’t enough? Do you often feel unfulfilled with even seemingly significant accomplishments? Do you downplay praise and compliments? You might be suffering from impostor syndrome.
There are many definitions of impostor syndrome, but here is mine:
Impostor syndrome is the insidious condition that prevents us from enjoying nice things by causing us to feel unworthy of receiving them – even if we worked hard for them. It is a dumb fear of being exposed as a fraud because we are not comfortable with our own genius.
Impostor syndrome is not merely a fear of failure – it’s worse than that. It’s the discomfort and eventual numbness to success. But it doesn’t have to be this way. In the video below, I describe 3 ways in which you can identify and overcome impostor syndrome.
Here are my top 10 ways to annoy your visitors and turn them off completely … because you might do the opposite and get better results. Annoying your website’s visitors is easy than you think and you may not even realize that you are doing it. But if you really want to drive away traffic, I have some really neat tips on how to do that.